3 Quick Points to Simplify Your Stock Market Investment Research

Make things easy for yourself

Tunji Onigbanjo
3 min readDec 30, 2021
Photo by Oren Elbaz on Unsplash

Investing for the long-term does not have to be difficult, especially when there are exchange-traded funds (ETFs) that showcase and allow you to gain exposure to the strongest and most valuable companies in the world. If you want a simple approach to conducting your stock market research so that you can invest in companies that best fit your investment criteria and will likely be around for the long term, you can do the following:

1. Select an ETF and Lookup Its Top Holdings

2. Select Four Companies from Its Top Holdings to Research

3. Select Two Companies to Invest In

Note: I am not a financial advisor. I do not know your financial situation. The following information is for educational purposes only.

1. Select an ETF and Lookup Its Top Holdings

When selecting an ETF, you cannot go wrong with the Vanguard S&P 500 ETF (VOO). VOO is an ETF that seeks to track the performance of the S&P 500 Index, which is considered the benchmark of the U.S. stock market. On Yahoo Finance, you can see the top holdings of VOO are Apple, Microsoft, Amazon, Facebook, Alphabet, Berkshire Hathaway, Tesla, NVIDIA, and JPMorgan.

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